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11 titles for readers of Managing New Product and Process Development: Text and Cases by Steven C. Wheelwright, selected for shared themes: PRODUCT MANAGEMENT, NEW PRODUCTS_MANAGEMENT, and PRODUCTION PLANNING.
Strong read-alikes chosen for how closely they echo the themes and feel of Managing New Product and Process Development: Text and Cases.
Fans of Managing New Product and Process Development: Text and Cases by Steven C. Wheelwright will find 11 titles here, all united by PRODUCT MANAGEMENT, NEW PRODUCTS_MANAGEMENT, PRODUCTION PLANNING. Authors represented include Kenneth B. Kahn, Brian H. Murray, Edgar H. Schein, Glen L. Urban, and others.