Total Customer Service The Ultimate Weapon
Total Customer Service The Ultimate Weapon by William H. Davidow, published by Harper & Row in 1989, presents a detailed examination of the role of customer service in achieving business success. This first edition, comprising 227 pages, discusses how excellence in customer relations can be a crucial factor for businesses in the coming decade, offering a comprehensive strategy for organizations aiming to enhance their service quality.
Readers will find insights into the importance of customer service within the broader context of business and economics. The book outlines practical approaches to improve customer relations, emphasizing the strategic value of prioritizing customer satisfaction. Davidow’s work serves as a guide for businesses looking to navigate the evolving landscape of customer expectations and service excellence.
Official synopsis Publisher
A marketing expert and a respected business journalist argue that excellence in customer service can provide the key to business success in the coming decade, and outlines a comprehensive strategy to achieve it.
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