The Game Changer

‘Sue’s passion for sport in this country is unmatched’ David Beckham

‘England means so much to Sue. She has made a massive difference over the years for the Lionesses and she has left the whole game in a much better place’ Jill Scott

Sue Campbell has been creating change all her life. Starting as a young PE teacher on Manchester’s Moss side, she saw first-hand the transformative power of sport. Once hard-to-reach kids started taking initiative, developing discipline and realising their full potential – all they needed was the opportunity to flourish. It was here that sparked the beginning of her mission – to empower, inspire and motivate others through sport – and she hasn’t looked back since.

Now a true pioneer in sport and leadership, Sue has since been a part of some of the nation’s most important sporting glories to date, from overseeing the iconic 2012 Olympics to becoming Director of Women’s Football at the FA and helping the Lionesses raise the winning trophy at the Euros. She has been a revolutionary force for women’s participation in sport, both behind the scenes and on the field – illustrating that there is no barrier that can’t be overcome with a little persistence, resilience and determination.

In The Game Changer, Sue shares the story of her extraordinary life and career for the very first time. She also offers profound lessons in leadership that go beyond the sporting realm. Learn the importance of discovering your purpose, how to build a winning team, why learning from those around you is key and how to be an active agent for change even in challenging environments.

The result is a deeply inspiring, invigorating and engaging narrative that – much like the woman herself – will change the lives of many.