Operations Management for MBAs
Operations Management for MBAs by Jack R. Meredith, published by Wiley on December 14, 1998, is a comprehensive resource designed specifically for MBA students. This edition spans 380 pages and is presented in English. The book introduces essential topics in operations management, emphasizing their relevance to various business disciplines, including marketing and finance. Key contemporary concepts such as the balanced scorecard, core competency, and enterprise resource planning are explored, making it a valuable tool for understanding the operational aspects of business.
Readers will find that the text is tailored to meet the needs of MBA students, focusing on conceptual and strategic material that enhances learning. The streamlined coverage allows instructors to integrate additional resources, such as case studies and readings, into their courses. By addressing real-world topics like supply chain management and service defections, this book provides a solid foundation for students to grasp fundamental operations management concepts while preparing them for diverse career paths.
Official synopsis Publisher
Focus on the Needs of the MBA Student! Meredith and Shafer introduce the key topics of operations management focusing on the needs of MBA students. Contemporary concepts of relevance to MBA students such as the balanced scorecard, core competency, mass customization, benchmarking, business process design, and enterprise resource planning (SAP) are also included. More importantly, the book is written with the marketing, finance, and other majors in mind, emphasizing how a basic understanding of operations is important to all career paths. Operations management for MBAs is also specifically designed to allow the professor to tailor their course around the students’ needs! The streamlined coverage of concepts provides the instructor with the opportunity to integrate additional materials into the course such as cases and readings, further enhancing student learning. Furthermore, having a text that solidly covers just the fundamental concepts provides students with the background needed to integrate these important supplementary materials. Key Features of the Text
* Focus is placed on the needs and skills of MBA students.
* The material is conceptual and strategic in nature making it more relevant and interesting to experienced students.
* Contemporary, real world topics such as revenue management, service defections, and supply chain management address students’ current needs.
* A condensed and inexpensive treatment of the material allows the instructor to economically add supplementary material.
* Quantitative material is presented only when it provides a better understanding of key concepts.
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