Foundations of Programming, Statistics, & Machine Learning for Business Analytics
Foundations of Programming, Statistics, & Machine Learning for Business Analytics by Ram Gopal is published by SAGE Publications, Limited in 2023. This comprehensive volume spans 512 pages and is presented in English. The book addresses the growing demand for business analysts and data scientists, providing essential knowledge in statistics, programming, and their applications in business analytics. It is designed for readers with no prior experience in these areas, employing a straightforward, step-by-step approach to make complex topics accessible.
Readers will find a focus on programming fundamentals using R and Python, along with coverage of data structures, management, manipulation, and visualization. The inclusion of interactive coding notebooks allows for progressive skill development in programming. This edition serves as a foundational text for undergraduate and postgraduate students studying Business Analytics, as well as a preparatory resource for those entering the field of Data Science.
Official synopsis Publisher
Business Analysts and Data Scientists are in huge demand, as global companies seek to digitally transform themselves and leverage their data resources to realize competitive advantage.
This book covers all the fundamentals, from statistics to programming to business applications, to equip you with the solid foundational knowledge needed to progress in business analytics.
Assuming no prior knowledge of programming or statistics, this book takes a simple step-by-step approach which makes potentially intimidating topics easy to understand, by keeping Maths to a minimum and including examples of business analytics in practice.
Key features:
· Introduces programming fundamentals using R and Python
· Covers data structures, data management and manipulation and data visualization
· Includes interactive coding notebooks so that you can build up your programming skills progressively
Suitable as an essential text for undergraduate and postgraduate students studying Business Analytics or as pre-reading for students studying Data Science.
Ram Gopal is Pro-Dean and Professor of Information Systems at the University of Warwick.
Daniel Philps is an Artificial Intelligence Researcher and Head of Rothko Investment Strategies.
Tillman Weyde is Senior Lecturer at City, University of London.
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