Books like Personal PR

#1

The Social Business Imperative Adapting Your Business Model to the Always-connected Customer

Clara Chung-wai Shih

Themes: Public Relations • Marketing • Management

#2

Charity Marketing Contemporary Issues, Research and Practice

Fran Hyde

Themes: Public Relations • Marketing • Management

#3

Restaurant Marketing and Advertising For Just a Few Dollars a Day

Amy S. Jorgensen

Themes: Public Relations • Marketing • Management

#4

Unleash the Power of Storytelling: Win Hearts, Change Minds, Get Results

Rob Biesenbach

Themes: Public Relations • Marketing • Management

#5

Building Corporate Identity, Image and Reputation in the Digital Era

T. C. Melewar

Themes: Public Relations • Marketing • Management

#6

How Brands Grow 2 Revised Edition Including Emerging Markets, Services, Durables, B2B and Luxury Brands

Jenni Romaniuk

Themes: Public Relations • Marketing • Management

#7

The Art of the Pitch Persuasion and Presentation Skills that Win Business

Peter Coughter

Themes: Public Relations • Marketing • Management

#8

Groundswell Winning in a World Transformed by Social Technologies

Charlene Li

Themes: Public Relations • Management • Business & Economics

#9

Airport Marketing Strategies Aviation and Tourism Perspectives

Lázaro Florido-Benítez

Themes: Public Relations • Marketing • Business & Economics

#10

Crystallizing Public Opinion

Edward Bernays

Themes: Public Relations • Marketing • Business & Economics

#11

The Dark Side of Marketing Communications Critical Marketing Perspectives

Tim Hill

Themes: Public Relations • Marketing • Business & Economics

#12

Agency Mania Harnessing the Madness of Client/Agency Relationships for High-Impact Results

Bruno Gralpois

Themes: Public Relations • Marketing • Business & Economics

#13

Crisis Communication in Canada

Duncan Koerber

Themes: Public Relations • Management • Business & Economics

#14

Corporate Diplomacy Building Reputations and Relationships with External Stakeholders

Witold J. Henisz

Themes: Public Relations • Management • Business & Economics

#15

Internal Communication Strategy Design, Develop and Transform Your Organizational Communication

Rachel Miller

Themes: Public Relations • Marketing • Business & Economics

#16

Cases on the Interplay Between Family, Society, and Entrepreneurship

Ethel Ndidiamaka Abe

Themes: Public Relations • Management • Business & Economics

#17

Trade Unions and Global Governance The Debate on a Social Clause

Gerda van Roozendaal

Themes: Public Relations • Management • Business & Economics

#18

Viral Loop The Power of Pass-it-on

Adam L. Penenberg

Themes: Public Relations • Marketing • Business & Economics

#19

Risk Issues and Crisis Management A Casebook of Best Practice

Michael Regester

Themes: Public Relations • Management • Business & Economics

#20

Marketing in the #Fakenews Era New Rules for a New Reality of Tribalism, Activism, and Loss of Trust

Peter Horst

Themes: Public Relations • Marketing • Business & Economics

#21

The Savvy Author’s Guide To Book Publicity A Comprehensive Resource — from Building the Buzz to Pitching the Press

Lissa Warren

Themes: Public Relations • Marketing • Business & Economics

#22

Dealing with an Angry Public The Mutual Gains Approach To Resolving Disputes

Lawrence Susskind

Themes: Public Relations • Management • Business & Economics

#23

What Did Jesus Drive Crisis PR in Cars, Computers and Christianity

Jason H. Vines

Themes: Public Relations • Management • Business & Economics

#24

The Art of Plain Speaking How to Write and Speak in a Way that Will Impress the People that Matter

Charlie Corbett

Themes: Public Relations • Management • Business & Economics