How to Really Create a Successful Business Plan: Step-by-Step Guide
How to Really Create a Successful Business Plan: Step-by-Step Guide by David E. Gumpert is a comprehensive resource published by Lauson Publishing Co. on September 1, 2003. This 236-page guide is designed for budding entrepreneurs, providing a structured approach to developing effective business plans. It offers detailed outlines and examples from successful companies, helping new business owners identify their strategic purpose and determine the type of plan they wish to create.
Readers will find step-by-step exercises at the end of each section, enabling them to tailor their plans to their specific needs. The book includes a financial roadmap that assists in making accurate financial projections and a follow-up section focused on effective plan revision. Additionally, excerpts from the plans of notable business figures such as Frank Carney, Mo Siegel, and Ben Cohen are included, providing real-world insights into successful business planning. This edition serves as a practical guide for those interested in new business enterprises, business planning, and strategic planning.
Official synopsis Publisher
“This guide leads budding entrepreneurs through the process of creating effective and successful business plans. With detailed outlines and examples from thriving companies, new business owners are counseled to identify the strategic purpose for their plan, to determine the kind of plan they want to write, and to put their best ideas on paper. Step-by-step exercises at the end of each section enable entrepreneurs to develop the plan that is tailored to their needs. A financial roadmap breaks down the process for making accurate financial projections, and a follow-up section advises the new business owner on effective plan revision. Included are excerpts from plans of famous business moguls Frank Carney, founder of Pizza Hut, Mo Siegel, founder of Celestial Seasonings, and Ben Cohen, founder of Ben & Jerrys. “
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