World Class Pricing The Journey
World Class Pricing The Journey by Paul Hunt, published by iUniverse in 2013, is a comprehensive guide designed to elevate pricing organizations to a world-class standard. This edition, written in English and spanning 212 pages, outlines a structured approach to pricing improvement based on the 5 Levels of World Class Pricing, which has become a recognized framework among pricing professionals.
Readers will find a detailed roadmap that addresses various stages of pricing development, from basic cost-based strategies to advanced optimization techniques. The book emphasizes actionable steps for organizations at any level of pricing maturity, making it relevant for those looking to enhance their pricing strategies. With insights drawn from successful implementations by leading companies, this work serves as a valuable resource for professionals in the fields of business and economics, particularly in management contexts.
Official synopsis Publisher
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WORLD CLASS PRICING is the indispensable roadmap to take your pricing organization from its’ current class to World Class.
It is built upon the 5 Levels of World Class Pricing – what has become the industry standard for tackling pricing improvement amongst pricing professionals. The approach to pricing improvement shared in this book has been successfully applied by many of the worlds’ leading companies including Exxon Mobil, GE, Michelin and J&J, among a host of others.
It provides a positive vision of each step that needs to be taken on the journey to pricing improvement. Whether stuck firefighting at Level 1, cost-based pricing at Level 2, utilizing value-based pricing at Level 3, applying optimization at Level 4, or on the brink of achieving World Class at Level 5, this book has something for you.
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