Using Investor Relations to Maximize Equity Valuation
Using Investor Relations to Maximize Equity Valuation by Thomas Ryan is a practical guide published by Wiley on November 12, 2004. This 272-page book presents a fresh perspective on investor relations (IR), traditionally seen as an administrative function, and argues for its elevation to a strategic role in corporate communications. The author emphasizes how effective IR can preserve or enhance corporate value while lowering a company’s cost of capital.
Readers will find a comprehensive exploration of capital markets strategies and tactical operations employed by experienced equity analysts and portfolio managers. The book is divided into four parts, each detailing how proactive investor relations can be leveraged to maximize equity valuation. With a focus on business and finance, this edition serves as a resource for those looking to understand the strategic importance of investor relations in the corporate landscape.
Official synopsis Publisher
A practical guide to proactive investor relations (IR)
Investor relations (IR) has traditionally been an administrative function within corporate communications, responsible for disseminating public information and answering investor and media questions. Using Investor Relations to Maximize Equity Valuation challenges this approach, by arguing that IR has been underutilized and then illustrating how it should be elevated to lead a strategic communications effort to preserve or enhance corporate value and lower a company’s cost of capital. Divided into four comprehensive parts, this book clearly describes capital markets strategies and tactical operations that these former, senior-level equity analysts and portfolio managers employ.
Chad A. Jacobs (Westport, CT) and Thomas M. Ryan (Westport, CT) are the cofounders and co-CEOs of Integrated Corporate Relations.
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