Toyota Culture

Toyota Culture by Liker, published by McGraw-Hill Education (India) Pvt Limited in 2008, explores the foundational principles that drive Toyota’s success. This reprint edition delves into the human systems established by Toyota to promote trust, mutual prosperity, and excellence across its global operations. The book provides insights into the evolution of Toyota’s culture, emphasizing the importance of its workforce as the core of the Toyota Way.
Readers will find a detailed examination of Toyota’s four-stage process for cultivating quality personnel: Attract, Develop, Engage, and Inspire. This approach highlights how the company fosters a supportive environment that aligns with its core values. By focusing on these key aspects, Toyota Culture offers a comprehensive understanding of the practices that contribute to the company’s enduring success in the automotive industry.
Official synopsis Publisher
Toyota Culture examines the human systems that Toyota has put in place to instill its founding principles of trust, mutual prosperity, and excellence in its plants, dealerships, and offices around the world. Beginning with a look at the evolution of the Toyota culture and why its people are the heart and soul of the Toyota Way, the authors explain the company’s four-stage process for building and keeping quality people: Attract, Develop, Engage, and Inspire.
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