The Great Engagement How CEOs Create Exceptional Cultures
The Great Engagement: How CEOs Create Exceptional Cultures by Tom Willis, published by Lioncrest Publishing on January 23, 2024, is a comprehensive guide aimed at leaders seeking to foster extraordinary workplace cultures. This 224-page book explores the connection between employee engagement and organizational success, emphasizing the importance of personal meaning and accountability in the workplace. Through insights drawn from over thirty years of experience, the author provides practical strategies for CEOs to enhance their leadership and cultivate high-performance organizations.
Readers will discover actionable approaches to unlocking their team’s full potential, focusing on personal development as a key driver of growth. The book addresses contemporary challenges such as the Great Resignation, highlighting how an engaging culture can serve as a competitive advantage. Topics such as decision-making, management, and workplace culture are woven throughout, offering a pragmatic framework for leaders who aim to improve retention, quality, and profitability within their organizations.
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Extraordinary organizations have extraordinary cultures. Fully engaged team members find personal meaning in their jobs-and in the company. Driven by a sense of purpose, they feel responsible, and accountable, for results. Personal development becomes the primary driver of organizational growth, leading to significant improvements in retention, quality, and profitability.
In the wake of the Great Resignation, it’s more apparent than ever that an engaging culture is the ultimate competitive advantage. Now, in this culmination of over thirty years of experience helping thousands of CEOs create extraordinary cultures through transformational leadership, CEOs Tom Willis and Brad Zimmerman have crafted the ultimate CEO’s guide to creating high-performance organizations.
If you’re a leader who believes that the key to growth lies in unlocking your team’s full potential-helping every employee identify, develop, and contribute their greatest strengths to the organization-The Great Resignation Engagement offers a refreshingly practical and pragmatic approach that’s both actionable and effective.
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