Spent Sex, Evolution, and Consumer Behavior
Spent: Sex, Evolution, and Consumer Behavior by Geoffrey Miller, published by Penguin Group USA in 2010, explores the unconscious instincts that drive American consumer culture. This 374-page book delves into the reasons behind our purchasing decisions, applying principles of evolutionary psychology to the marketing landscape and the concept of perceived status. Miller presents a thought-provoking analysis of how our choices reflect our identities and social signals.
Readers will find an engaging examination of various product choices, revealing the underlying motivations that influence consumer behavior. Through humor and insight, Miller discusses how our spending habits can be understood and potentially improved, offering a fresh perspective on the intersection of economics and psychology. The book addresses themes related to consumer behavior and evolution, providing a comprehensive look at the complexities of modern consumption.
Official synopsis Publisher
A leading evolutionary psychologist probes the unconscious instincts behind American consumer culture
Illuminating the hidden reasons for why we buy what we do, Spent applies evolutionary psychology to the sensual wonderland of marketing and perceived status that is American consumer culture. Geoffrey Miller starts with the theory that we purchase things to advertise ourselves to others, and then examines other factors that dictate what we spend money on. With humor and insight, Miller analyzes an array of product choices and deciphers what our decisions say about ourselves, giving us access to a new way of understanding-and improving-our behaviors to become happier consumers.
Author
Publisher
Topics
FAQ
What is “Spent Sex, Evolution, and Consumer Behavior” about?
Who is the author of “Spent Sex, Evolution, and Consumer Behavior”?
When was “Spent Sex, Evolution, and Consumer Behavior” published?
What is the ISBN for “Spent Sex, Evolution, and Consumer Behavior”?
What are the book details (language, pages, edition)?
