Shake It Up Baby!
Shake It Up Baby! by Norman Jopling, published by Ideal Music Limited on March 27, 2015, is a comprehensive exploration of the music scene from 1961 to 1972. This edition, comprising 526 pages, delves into Jopling’s experiences as a teenage pop reporter, where he interviewed a wide array of musical figures, from iconic artists like Spector and Hendrix to lesser-known talents. The book captures the essence of the UK rhythm & blues boom and provides insights into the vibrant world of music journalism during this transformative period.
Readers will find a detailed account of Jopling’s interactions with both celebrated and obscure musicians, along with the behind-the-scenes stories that shaped the music industry. The narrative includes the weekly processes involved in producing a pop newspaper and highlights the passions of the audience at the time. With subjects covering music, business aspects, and historical criticism, Shake It Up Baby! offers a unique perspective on the evolution of popular music and the cultural impact of its key players.
Official synopsis Publisher
From Spector to Hendrix, from Little Richard to Marc Bolan, from the Beatles to Fleetwood Mac, Norman Jopling interviewed and wrote about hundreds of musical movers & shakers from 1961-1972 in music publications including Record Mirror, NME, Cream, Let It Rock and Billboard. He pioneered in print the UK rhythm & blues boom, was the first music writer to rave about the Rolling Stones, and his regular columns “Fallen Idols” and “The Great Unknowns” were pasted into scrapbooks throughout Britain. In Shake It Up Baby! he tells what it was like to be a teenage pop reporter – profiling not just the big-names but the forgotten as well as the famous. He also reveals the arcane details: the week-in week-out lists of who was interviewed and featured, the stories behind the stories, the passions of the readers, and the day-by-day nuts and bolts of producing a weekly pop newspaper.
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