Resorts Management and Operation
Resorts Management and Operation by Robert Christie Mill, published by John Wiley & Sons on September 21, 2011, is the third edition of a comprehensive exploration into the field of resort management. This 496-page text summarizes nearly 30 years of research and analysis, presenting insights from a business perspective while acknowledging the unique characteristics of resorts. The book is structured into three sections, each providing a philosophical foundation for the principles and practices discussed.
Readers will find detailed examinations of various resort types, including mountain, beach, and golf/tennis resorts, with a focus on development issues and guest profiles. The text also distinguishes the management of resorts from traditional hotels, addressing specific operational challenges. Additionally, the final section includes an expanded chapter on spas, pools, and indoor water parks, along with discussions on specialty resorts, cruise ships, and casinos, highlighting the diverse landscape of the hospitality and travel industries.
Official synopsis Publisher
The 3rd Edition of Resorts: Management and Operation is a summary of almost 30 years of thought, analysis, and research into the field of resort management written from a business viewpoint yet takes into account the unique structure of resorts. The text is divided into three sections. Each section has a philosophical basis for the inclusion of the subsequent principles and practices.
The first section covers major types of resorts: those that are mountain-based, beach-based and golf/tennis based. Two chapters are devoted to each of the various resort types. The first chapters of each resort type focuses on development issues with the impact on operations noted throughout. The second chapter in each resort type deals with guest profiles and management issues. The second section highlights what makes managing a resort different from managing a ‘regular’ hotel. The final section features a newly expanded chapter on spas, pools, and indoor water parks along with individual chapters on specialty resorts, cruise ships and casinos, reflecting the importance of these types of properties.
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