Metaphor Wars
Metaphor Wars by Raymond W. Gibbs, published by Cambridge University Press on May 4, 2017, is a comprehensive exploration of the role of metaphor within cognitive science and the humanities. This 320-page edition delves into how metaphors not only serve as creative communicative devices but also play a fundamental role in everyday cognition through ‘conceptual metaphors.’ The book examines the intricate relationship between language, thought, and cultural expression, highlighting the significance of metaphors in shaping our understanding of various concepts.
Readers will find a thorough evaluation of the arguments and empirical evidence surrounding conceptual metaphors, addressing both supportive and critical perspectives. The text draws on a wealth of research from cognitive linguistics and related fields, providing insights into how metaphors influence communication and cognition. By engaging with the ongoing debates in the study of metaphor, this book contributes to the broader discourse in language arts, communication studies, and psychology, making it a valuable resource for those interested in the intersections of language and thought.
Official synopsis Publisher
The study of metaphor is now firmly established as a central topic within cognitive science and the humanities. We marvel at the creative dexterity of gifted speakers and writers for their special talents in both thinking about certain ideas in new ways, and communicating these thoughts in vivid, poetic forms. Yet metaphors may not only be special communicative devices, but a fundamental part of everyday cognition in the form of ‘conceptual metaphors’. An enormous body of empirical evidence from cognitive linguistics and related disciplines has emerged detailing how conceptual metaphors underlie significant aspects of language, thought, cultural and expressive action. Despite its influence and popularity, there have been major criticisms of conceptual metaphor. This book offers an evaluation of the arguments and empirical evidence for and against conceptual metaphors, much of which scholars on both sides of the wars fail to properly acknowledge.
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