Marvel Value Stamps A Visual History
Marvel Value Stamps A Visual History by Marvel Entertainment is a comprehensive exploration of a unique promotional campaign initiated by Marvel Comics in 1974. Published by Abrams, Incorporated on April 14, 2022, this 400-page volume is presented in English and features a cover by renowned artist Alex Ross. The book chronicles the Marvel Value Stamps program, which allowed readers to collect and redeem stamps for exclusive merchandise, showcasing the creativity behind this initiative.
In this edition, readers will find full-color reproductions of the original stamp books and stamps, along with related ephemera and source material. The book highlights the impact of this campaign on comic book culture and its significance in the realm of collectibles. With a focus on comics, art, and design, Marvel Value Stamps A Visual History serves as a valuable reference for enthusiasts interested in the intersection of comics and promotional techniques.
Official synopsis Publisher
From award-winning Marvel Comics writer, editor, and historian Roy Thomas comes the story of Marvel’s most-inspired comic book promotional campaign, collected in a single volume for the first time.
Cover by Alex Ross
In 1974 Marvel Comics publisher Stan Lee devised an ingenious promotional campaign–Marvel Value Stamps, which appeared on the letters pages of their monthly comics. Readers could cut out all 100 of these super hero and super villain stamps and place them in a special mail-order booklet. Once complete, these stamp books could then be redeemed for special discounts and exclusive merchandise. The program was so successful, a second set was released in 1975.
Now in Marvel Value Stamps: A Visual History, full-color reproductions of these long unavailable, out-of-print original stamp books, stamps, and all of the surrounding ephemera and source material are compiled into one must-have volume for collectors and fans.
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