Launching the Imagination 3D
Launching the Imagination 3D by Mary Stewart, published by McGraw-Hill Education on April 15, 2014, is a comprehensive resource designed to treat design as both a process and a product. This fifth edition emphasizes the importance of exploring multiple solutions and selecting the most promising options, encouraging students to develop visual thinking methods that will benefit them throughout their studies and careers. With 224 pages, this edition presents a refined and colorful approach to design education.
Readers will find that this book is concise, with every sentence crafted to communicate maximum content clearly. It features a lively writing style enhanced by analogies and carefully selected visual examples for impactful learning. The text includes full sections on Critical and Creative Thinking and Time-based Design, making it a unique foundational resource in the field of design. Additionally, over half of the visual examples are contemporary works completed since 1970, reflecting a diverse range of stylistic approaches in design and media arts.
Official synopsis Publisher
Launching the Imagination treats design as both a verb and a noun—as both a process and a product. Design is deliberate—a process of exploring multiple solutions and choosing the most promising option. Through an immersion in 3D concepts, students are encouraged to develop methods of thinking visually that will serve them throughout their studies and careers.
Building on strengths of the previous four editions, Launching the Imagination, 5e, is even more:
- Concise. Every sentence has been refined, so that maximum content can be communicated as clearly and concisely as possible.
- Colorful. In addition to full-color throughout the book, the writing is livelier than that in most textbooks. Analogies are often used to expand communication, and every visual example has been carefully selected for maximum impact.
- Comprehensive. LTI is the only foundational text will full sections devoted to Critical and Creative Thinking and to Time-based Design. Photo program is global, represents a myriad of stylistic approaches, and prominently features design and media arts as well as more traditional art forms.
- Contemporary. Over half of the visual examples now represent artworks completed since 1970.
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