How to Have Great Ideas A Guide to Creative Thinking
How to Have Great Ideas A Guide to Creative Thinking by John Ingledew is published by Laurence King Publishing and was released on February 9, 2016. This 184-page guide is designed for students and young professionals eager to enhance their creative thinking skills in design, advertising, and communications. It presents 53 practical strategies aimed at unlocking innovative ideas, offering insights into various techniques that can stimulate creativity.
Readers will find a wealth of strategies that include improvisation techniques, changing environments, and drawing inspiration from nature. Each method is illustrated with examples of successful contemporary and historical designs, showcasing a range of creative applications. The book also features practical projects intended to inspire inventive thought during moments of creative block, making it a valuable resource for anyone engaged in visual arts disciplines.
Official synopsis Publisher
How to Have Great Ideas is the essential guide for students and young professionals looking to embrace creative thinking in design, advertising and communications. It provides 53 practical strategies for unlocking innovative ideas.
Strategies include improvisation techniques, changing the scenery, finding hidden links, looking to nature for inspiration, combining unusual systems, challenging set boundaries and many more. Each strategy is packed with great examples of successful contemporary and historical designs – from a designer dress made out of old converse trainers to ticket machines powered by recycled bottles in China, via the reimagining of famous brand logos and mis-use of photocopiers.
Packed with practical projects to kick-start inventive thought in idea-blocked moments, this book explores creative thinking across all visual arts disciplines.
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