Go Live! Turn Virtual Connections into Paying Customers
Go Live! Turn Virtual Connections into Paying Customers by Jeffrey Gitomer, published by John Wiley & Sons on December 3, 2020, is a resource designed to help readers develop effective online sales and marketing strategies. This 160-page book provides insights into leveraging various digital tools to enhance sales and connect with customers in a virtual environment.
In this edition, Gitomer explores how platforms such as Facebook Live, YouTube, and LinkedIn Live can be utilized to engage leads and drive revenue. The book emphasizes the importance of social media in promoting messages and selling to clients, as well as strategies for repurposing content to maximize audience impact. Aimed at a post-pandemic sales audience, this guide is suitable for those looking to transition successful offline sales techniques into the online realm.
Official synopsis Publisher
Learn how to go online with a winning sales and marketing strategy in this insightful resource
Go Live! Turn Virtual Connections into Paying Customers helps readers understand and take advantage of several online tools to boost their sales and increase their revenue. Accomplished salesperson, consultant, and online personality Jeffrey Gitomer describes how tools like Facebook Live and podcasting can drive sales and help you connect with your customers. You’ll discover:
- How to use tools like YouTube, LinkedIn Live, podcasting, and Facebook Live to connect with and develop your leads
- How to properly utilize social media like Instagram and Twitter to spread your message and sell to clients
- How to promote and repurpose content to create as big an impact on your audience as possible
Written specifically for a post-pandemic sales audience, Go Live! Turn Virtual Connections into Paying Customers delivers results for anyone expected to deliver sales results in a virtual environment. It also belongs on the bookshelves of those who hope to take their successful offline sales strategies to the online world.
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