Excellence in Business Communication
Excellence in Business Communication by John V. Thill, published by Prentice Hall in 2011, is a comprehensive resource designed to enhance business communication skills. This ninth edition spans 532 pages and provides a wealth of realistic model documents and tools, enabling readers to learn effective communication strategies through practical examples. The text rigorously revises fundamental concepts while integrating contemporary developments in the field, particularly in relation to social media’s impact on business communication.
Readers will find a focus on adapting communication skills to the evolving landscape of business interactions. The book emphasizes the importance of moving away from outdated practices and embracing new social communication models that shape relationships between companies and their stakeholders. Through a variety of activities and case studies, this edition offers practical advice and hands-on experience, making it a valuable tool for anyone looking to improve their business communication capabilities in today’s dynamic environment.
Official synopsis Publisher
Learn Business Communication Skills By Example.
Excellent, effective, and practical business communication skills are necessary in order to succeed in today’s business world.Excellence in Business Communication delivers an abundance of the most realistic model documents and tools, helping readers learn business communication skills by example.
The ninth edition is a more efficient, rigorously revised textbook that maintains solid coverage of fundamentals while addressing developments in the business communication field. The authors also understand that to succeed in today’s social media environment, business communicators must abandon outdated thinking and embrace the new social communication model that’s redefining business communication and the relationships between companies and their stakeholders. By offering practical advice and hands-on experience through dozens of activities and cases, this edition helps readers adapt their communication skills to this important new media.
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