Designing Customer Experiences Design Is Not a Product Feature, It’s an Evolving Experience!
Designing Customer Experiences: Design Is Not a Product Feature, It’s an Evolving Experience! by Jacob Lindborg, published by CreateSpace Independent Publishing Platform in April 2015, explores the concept that customers prioritize experiences over products. This book, part of the Progressive Design series, delves into the anatomy of various customer experiences and outlines how to create profound interactions through evolving synergies. With 120 pages, this edition presents insights into the dynamic nature of design and its necessity to adapt within competitive markets.
Readers will find a detailed examination of how competition extends beyond intellectual property, emphasizing the importance of adapting design to meet evolving customer needs. Lindborg discusses the significance of synergy in product development, illustrating how combined efforts can enhance the value and purpose of products and services. This work focuses on the interplay between design and customer experience, making it relevant for those interested in the fields of design and product development.
Official synopsis Publisher
Customers don’t buy products. Your products are just a means to an end. Customers buy experiences… In this book, the 3rd in the Progressive Design series, I’ll define the anatomy of different customer experiences. I’ll define how to achieve the profound customer experience, through evolving synergies and the science behind it. Competition is not just in terms of your intellectual property and those who seek to challenge you. The evolution of progressive design, defines how designers and their products must adapt to their environment, to account for the synergetic evolution. This evolutionary force is in constant motion within our markets and industries, where the lean and agile designer and services survives. Synergy is when we combine our efforts, in order to achieve a deeper and more subtle product flavor. When two products or services can interact or benefit from each other, they are in a synergetic relation. Synergies enforces the values of a product, as they expand their purpose and shared customer believe.
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