Business Forecasting
Business Forecasting by J. Holton Wilson, published by McGraw-Hill/Irwin on December 20, 2005, is a comprehensive resource that explores various business forecasting methods. This fifth edition presents a broad-based survey of both subjective and objective approaches, emphasizing practical techniques while minimizing theoretical and mathematical complexities. The book includes widely accepted methods used in business and government, such as regression, smoothing, decomposition, and Box-Jenkins.
Readers will find that this edition integrates the powerful software tool Forecast X, enhancing the learning experience with its user-friendly Excel-based interface. The text aims to provide complete and up-to-date coverage of forecasting concepts, making it accessible for those looking to improve their forecasting skills. With 461 pages, this edition serves as a practical guide for anyone interested in mastering business forecasting techniques.
Official synopsis Publisher
The Fifth Edition of Business Forecasting is the most practical forecasting book on the market with the most powerful software—Forecast X. This new edition presents a broad-based survey of business forecasting methods including subjective and objective approaches. As always, the author team of Wilson and Keating deliver practical how-to forecasting techniques, while theory and math are held to a minimum. This edition focuses on the most proven, acceptable methods used commonly in business and government such as regression, smoothing, decomposition, and Box-Jenkins. This new edition continues to integrate the most comprehensive software tool available in this market, Forecast X. With the addition of ForeCastX, this text provides the most complete and up-to-date coverage of forecasting concepts with the most technologically sophisticated software package on the market. This Excel-based tool (which received a 4 point out 5 rating from PC Magazine, Oct. 2, 2000 issue) effectively uses wizards and many tools to make forecasting easy and understandable.
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