A First Look at Communication Theory
A First Look at Communication Theory by Emory A. Griffin is a comprehensive resource published by McGraw-Hill Education in 2015. This ninth edition spans 482 pages and is presented in English, making it accessible for students new to the field of communication theory. The authors, including Griffin, Andrew Ledbetter, and Glenn Sparks, aim to demystify various theories, encouraging readers to engage with the material confidently.
In this edition, readers will encounter 32 diverse theories that blend foundational concepts with recent scholarship. The authors utilize numerous examples and connections to pop culture, facilitating the application of these theories to everyday life. This approach ensures that students develop a solid understanding of the relationships between different communication theories, making it a valuable tool for those beginning their exploration of the subject.
Official synopsis Publisher
“The ninth edition of A First Look at Communication Theory justifies again the program’s enduring popularity. Em Griffin, now joined by colleagues Andrew Ledbetter and Glenn Sparks, encourages students who are encountering the field for the first time to tackle theories without fear. The authors introduce 32 diverse theories that are a mix of foundational and recent scholarship and, with the benefit of numerous examples and connections to pop culture, help students apply them to their own lives. This program ensures that students have a solid foundation with which to begin understanding the relationships between theories”–
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