The 10 Second Internet Manager

The 10 Second Internet Manager by Mark Breier, published by Random House Audio on September 12, 2000, is an unabridged audio edition that spans 5 hours across 5 CDs. This work addresses the essential skills every manager needs in the digital landscape, regardless of their prior experience with the Internet. Mark Breier, an online expert and former executive at notable e-commerce companies, shares practical tools and strategies for navigating the complexities of managing in an increasingly digital world.
Readers will discover insights into building brand loyalty, understanding customer needs, and enhancing operational efficiency through modern communication methods. The book emphasizes the importance of adapting traditional business practices to the fast-paced electronic economy, offering guidance on utilizing e-mail, customer feedback, and effective meetings. This edition serves as a valuable resource for those looking to start or manage an e-business, as well as for traditional businesses seeking to thrive in the information age.
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5 CDs / 5 hours
Today, every manager is an Internet manager. And it doesn’t matter whether you’re an Internet pioneer, a panicked manufacturer, or a retailer trying to cope–every manager needs help. In The 10-Second Internet Manager, Mark Breier, an online expert, offers the tools and tricks that have made him an Internet success.
A noted Internet management consultant, Mark Breier was previously president and CEO of Beyond.com and vice-president of marketing at Amazon.com–two of the top ten e-commerce sites. When it comes to selling in the dot-com world, he’s been there/done that. Twice.
The Ten-Second Internet Manager is a skills primer, essential for accessing the vast wealth of the electronic economy. It’s about building brand loyalty, caring asbout customers, and serving needs–traditional enough strategies–but doing them at warp speed by utilizing e-mail, customer feedback, effective meetings, and creating a faster, smarter, and more fun culture. For anyone who’s eager to start or manage an e-business, or adapt a traditional business to the Internet, it is a rich source of pivotal ideas for thriving in the information age.
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