Younkers: The Friendly Store

Younkers: The Friendly Store by Vicki Ingham, published by History Press in 2016, offers a detailed exploration of the iconic department store that captivated shoppers in downtown Des Moines. This 160-page book presents a narrative that highlights the unique experiences Younkers provided, from celebrity appearances to innovative features like the first escalator and air conditioning in Iowa. The store’s Tea Room gained fame for its culinary offerings and entertainment events, making it a beloved destination for both shoppers and employees.
In this edition, readers will discover the rich history of Younkers as it evolved into a significant player in the retail industry. The book delves into the store’s impact on the local community, showcasing how it served as a stepping stone for many young individuals entering the workforce. With themes of commerce and corporate history woven throughout, Ingham invites readers to reflect on the legacy of a store that was more than just a shopping destination, but a cultural landmark in the Midwest.
Official synopsis Publisher
When shoppers went to Younkers, they experienced something magical. Celebrities signed autographs, chefs gave cooking demonstrations and Miss Universe discussed the latest styles in swimwear. The flagship store, a showplace in the heart of downtown Des Moines, boasted dazzling selling spaces equipped with the first escalator and air conditioner in the state. The Tea Room established a legendary reputation for its food, fashion shows and Theater Nights. A great place to work, it gave thousands of teens their first paychecks and afforded hundreds of associates a lifelong career. Join Vicki Ingham for Younkers’ journey to become one of the most important department store chains in the Midwest.
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