Business Development Begins Here
Business Development Begins Here by Tom Watkin, published by Koehler Books on October 18, 2022, is a practical guide designed for business owners, entrepreneurs, and technical professionals. This edition, comprising 186 pages, presents a structured approach to business development, emphasizing the importance of growth in today’s dynamic environment. Watkin draws on over twenty years of global experience to outline a straightforward system that includes three essential stages: assess, aim, and action.
Readers will find that the book focuses on assessing purpose, goals, and market conditions while aiming efforts through consistent planning. This method leads to systematic actions that help maintain engagement with the right customers and prioritize opportunities. The guide is rooted in real-world applications, making it a valuable resource for those looking to enhance their business development strategies and drive significant revenue growth.
Official synopsis Publisher
Whether you’re a business owner, entrepreneur, or technical professional, never has the ability to grow a business been more critical than in today’s ever-changing landscape. Leaders eager to develop these skills will find Business Development Begins Here their go-to resource.
Drawing on his twenty-plus years of professional experience leading teams and business development across the globe, Tom Watkin distils the essence of business development into an easy-to-use system comprising three stages-assess, aim, and action. Assessing purpose, goals, and market while aiming effort through consistent planning leads to systematic action that will keep you talking to the right customers and pursuing priority opportunities again and again.
The simplicity of the system and its foundation in real-world experience results in a practical guide with lessons that can be applied immediately. This robust system will contribute to significant revenue growth. Don’t miss this opportunity to catapult your business development effort to the next level.
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