Business Analytics Methods, Models, and Decisions

Business Analytics Methods, Models, and Decisions by James R. Evans, published by Pearson in February 2012, is a comprehensive resource that spans 665 pages. This book presents a balanced approach to understanding the fundamental concepts and tools essential for grasping the emerging role of business analytics in organizations. It emphasizes practical applications, guiding readers on how to utilize basic business analytics tools within a spreadsheet environment.
Readers will find insights into effectively communicating with analytics professionals and interpreting analytic models and results to enhance decision-making processes. The content covers various topics related to business and economics, management, and strategic planning, making it a valuable addition for those interested in industrial management and business mathematics. This edition is presented in English and is designed to equip readers with the skills necessary for navigating the complexities of business analytics.
Official synopsis Publisher
A balanced, holistic approach to understanding business analytics.
This book provides readers with the fundamental concepts and tools needed to understand the emerging role of business analytics in organizations. Evans also shows readers how to apply basic business analytics tools in a spreadsheet environment, and how to communicate with analytics professionals to effectively use and interpret analytic models and results for making better business decisions.
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