Crash Course in Strategic Planning
“Crash Course in Strategic Planning” by Stephen A. Matthews, published by Bloomsbury Academic on August 15, 2013, is an illustrated guide that offers a straightforward approach to strategic planning and execution. This 101-page book is designed for practitioners seeking to understand the essential components of effective planning, including the development of a clear vision, practical strategies, and daily activities aligned with organizational goals.
Readers will find a structured process for creating a strategic plan, which guides them through each stage from initial development to execution and completion. The text includes various recommended planning techniques suitable for groups, emphasizing the importance of unified commitment to the plan’s execution. Covering topics related to business and economics, strategic planning, and administration, this edition serves as a practical resource for those involved in planning within organizations.
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For practitioners, this text provides an easy-to-understand approach to strategic planning and execution.
The general recipe for achieving an intended outcome is equal parts of the following: clear vision and mission, a practical strategic plan, daily activities linked to the mission, and unified commitment to the plan. However, orchestrating the details of these necessary components is somewhat more complicated.
Crash Course in Strategic Planning uses a process approach to the creation of a strategic plan, providing practitioners with no-nonsense instruction on planning. The volume is arranged to lead the reader through the stages of planning, from the beginning development stages through the execution of the plan to completing the plan and attaining the objective. A variety of recommended planning techniques are supplied for groups to use to accomplish their planning goals, and the final chapter emphasizes the importance of overall organizational commitment to execution of the plan.
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