Rational Decision Making for Managers An Introduction
Rational Decision Making for Managers: An Introduction by Michael Towler, published by Wiley on July 13, 2009, is a comprehensive resource designed to provide students with a foundational understanding of the quantitative and analytical techniques employed by managers in complex business decision-making. This edition spans 352 pages and is presented in English, offering insights into when these techniques are most applicable and the characteristics of decisions that can benefit from their use.
Readers will find a structured approach that includes separate chapters on robustness analysis and game theory, along with a concise mathematical appendix. The book emphasizes the importance of context in decision-making and serves as a guide for students studying business and economics, particularly in areas related to decision-making and problem-solving. Through its clear organization and focused discussions, this text aims to enhance the reader’s ability to navigate the complexities of managerial decisions.
Official synopsis Publisher
Rational Decision Making for Managers provides students with a basic understanding of quantitative and analytical techniques that managers use to make complex business decisions and helps them to recognise when they are appropriate. Sarah Keast and Mike Towler also show the characteristics of the decisions that can be informed by the use of each technique, thereby guiding the reader in their choice.
Rational Decision Making for Managers features:
- separate chapters on robustness analysis and game theory
- a strong contextual discussion and clear structure
- a concise mathematical appendix
The book is essential reading for students studying business decision making, quantitative methods and business research methods.
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