Twitter and Society
Twitter and Society by Katrin Weller, published by Peter Lang in 2014, offers a comprehensive exploration of Twitter’s evolution from a niche service to a significant platform for communication. This edition spans 447 pages and is presented in English. The book examines how Twitter has become essential for everyday interactions, political discourse, crisis communication, marketing, and cultural engagement, while maintaining its core function of allowing users to share concise messages.
Readers will find a detailed overview of current research on Twitter communication, drawing insights from leading international researchers across various disciplines. The book discusses methods for analyzing Twitter data and their practical applications in different research contexts, making it a valuable resource for those interested in the intersections of technology, communication studies, and journalism.
Official synopsis Publisher
This book has won the CHOICE Outstanding Academic Title award 2014.
Since its launch in 2006, Twitter has evolved from a niche service to a mass phenomenon; it has become instrumental for everyday communication as well as for political debates, crisis communication, marketing, and cultural participation. But the basic idea behind it has stayed the same: users may post short messages (tweets) of up to 140 characters and follow the updates posted by other users. Drawing on the experience of leading international Twitter researchers from a variety of disciplines and contexts, this is the first book to document the various notions and concepts of Twitter communication, providing a detailed and comprehensive overview of current research into the uses of Twitter. It also presents methods for analyzing Twitter data and outlines their practical application in different research contexts.
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