New Modernist Type
New Modernist Type by Steven Heller, published by National Geographic Books on October 2, 2012, is an illustrated edition that spans 272 pages. This book serves as a comprehensive sourcebook exploring the evolution of modern typography, highlighting how classic modern design remains relevant through adaptation over time. Heller examines various trends in type and lettering, including handwritten styles and new ornamental tendencies, while focusing on the impact of Modernism on contemporary design.
Readers will find a detailed analysis organized into three thematic chapters: Old Modern, which discusses the influence of the machine age on graphic design; Playful Modern, which emphasizes wit and transformation; and Meta Modern, where typography is explored as an icon and symbol. The book includes an historical introduction that contextualizes current trends and a reference section listing designers’ websites, making it a valuable resource for those interested in the intersection of art and design, particularly in the realms of antiques and collectibles.
Official synopsis Publisher
A rich sourcebook of ideas for the most functional of typographic styles
Classic modern design never goes out of style: it is merely retired or subtly adapted to its given place and time. Having surveyed handwritten, new vintage, and new ornamental tendencies in type and lettering, graphic-design guru Steven Heller now turns his encyclopedic gaze on Modernism. New Modernist Type reveals how a graphic language of simplicity and economy has impacted contemporary design. Hundreds of examples by international designers are grouped into three thematic chapters: Old Modern (when the machine age influenced graphic design), Playful Modern (wit, humor, and transformation), and Meta Modern (typography as icon and symbol). An historical introduction places today’s tendencies in context, and the reference section features a list of designers’ websites.
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