How to Hack Humans Storytelling for Startups
How to Hack Humans Storytelling for Startups by Seth Erickson is a business book published by Amazon Digital Services LLC – KDP Print on October 14, 2021. This edition spans 130 pages and is presented in English. The book explores the concept of storytelling as a vital tool for startups, emphasizing its role in effectively communicating ideas and connecting with potential investors and customers.
Readers will find insights into the neuroscience behind storytelling and its impact on human cognition. Erickson discusses how to craft memorable narratives that resonate with audiences, leveraging patterns and repetition to enhance engagement. The book aims to equip entrepreneurs with the skills to navigate the challenges of a competitive market by utilizing storytelling as a strategic advantage in business and marketing.
Official synopsis Publisher
“The brain is a computer. Stories are the programs-storytelling is how you write the code. If you want to hack humans, you need to understand how to write in the language best suited for the human-computer.”
No, you’re not holding the latest collection of recipes for cannibals. How to Hack Humans is the business book you didn’t know you needed, a unicorn in a world of publishing that is too often dry and emotionless.
Are you looking to get investment for your Startup? Have an idea you know is going to sell? It can be a daunting prospect in an industry with a 90% failure rate, so how do you stand out from the crowd? Start by picking up a copy of How to Hack Humans, reading it, and realizing, hey, this Seth Erickson guy might be on to something.
Learn how to use the ancient and organic art of storytelling to tap into the human brain and connect with others more efficiently. Discover how you can use the effect a story has on the brain to your advantage. Make yourself and your product memorable by using patterns. Brains love repetition! Seth guides readers on a journey through the neuroscience behind storytelling, how to use it to make yourself clear in a world full of noise, how to work around bias, how to craft an impactful story, and much more.
Seth has written a business book for the entertainment generation. Can you educate yourself AND chuckle as you turn page after page? How to Hack Humans proves you can.
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