Business Gurus

Business Gurus is a must read for all aspiring managers, enabling the everyday reader to learn from the world’s top business thinkers. Providing a no-nonsense introduction to traditionally complex leadership theory, Business Gurus allows readers to easily understand these influential management ideas and how they changed the face of modern-day business. Management thinkers are all too often inaccessible for the average business owner, and that’s why Business Gurus is designed as a bite-size guide suitable for both the general interest reader and anyone wanting to become a better leader and achieve growth for their organisation. Containing entries on the most influential business thinkers of the past and present, key profiles include: Michael E Porter – Competitive Advantage Tom Peters – In Search of Excellence Peter F. Drucker – The Effective Executive Gary Hamel – Competing for the Future Daniel Goleman – Primal Leadership Charles Handy – The Age of Unreason Philip Kotler – Marketing Management Edward de Bono – Lateral Thinking Don Tapscott – Digital Capital John P. Kotter – Leading Change & Power and Influence Stephen Covey – Seven Habits of Highly Effective People Warren Bennis – On Becoming a Leader Malcolm Gladwell – The Tipping Point Ken Blanchard – The One Minute Manager Muhammad Yunus – Creating a World Without Poverty Ricardo Semler – Turning Your Own Table C.K. Prahalad – The Fortune at the Bottom of the Pyramid Jack Welch – GE Robert Kaplan – The Nothing That is Manfred Kets De Vries – The Leader on the Couch James Surowieki – The Wisdom of Crowds. Business Gurus all the world’s top leadership and management thinkers in one book.