Internal Communication Strategy Design, Develop and Transform Your Organizational Communication

Internal Communication Strategy Design, Develop and Transform Your Organizational Communication by Rachel Miller is a comprehensive guide published by Kogan Page, Limited in 2024. This 280-page book is written in English and serves as a resource for organizations aiming to enhance their internal communication strategies. It provides a structured approach to designing, developing, and implementing effective communication strategies that can inspire and motivate employees.
Readers will find actionable guidance and insights drawn from the author’s extensive experience and contributions from notable companies such as Marks & Spencer and Hilton. The book addresses contemporary challenges in workplace communication, including strategies for engaging neurodivergent employees and navigating the complexities of hybrid working environments. It also emphasizes the importance of measuring the impact of communication efforts, making it a valuable tool for professionals in business communication, human resources, and workplace culture.
Official synopsis Publisher
Getting internal communication right starts with having a clear strategy. Internal Communication Strategy is your all-in-one guide to designing, developing and delivering an effective internal communication strategy that will inspire and motivate your employees.
Written by award-winning communications professional Rachel Miller and featuring key insights from companies such as Marks & Spencer, Hilton, BBC and The Met Office, this book covers not only how to develop and write an internal communication strategy, but also how to practically implement it throughout your organization to create a shared understanding and vision.
With workplaces constantly evolving, this book gives you a solid framework to return to when you need to refresh your strategy, providing actionable guidance and inspirational insights throughout.
Drawing on the author’s 20 years of experience, it also tackles the key topics facing communicators today including communicating with neurodivergent employees, how to influence at C-suite level, the effect of hybrid working and how to measure the impact and prove the value of internal communication.
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