Frameworks of IT Prosumption for Business Development
Frameworks of IT Prosumption for Business Development by Małgorzata Pańkowska, published by Business Science Reference in 2013, is a comprehensive exploration of the evolving roles of producers and consumers in the IT sector. This 390-page book, written in English, delves into how advancements in technology have blurred the lines between these roles, emphasizing the emergence of the prosumer—an active consumer who contributes to innovation and development practices.
Readers will find an investigation into the latest empirical research on the active use of information technology resources. The book presents methodologies and tools that empower end-users to influence application development processes. By encouraging consumers to engage more actively in their IT solutions, Frameworks of IT Prosumption for Business Development aims to foster best practices in strategic planning and information management, ultimately supporting business development in a rapidly changing digital landscape.
Official synopsis Publisher
Seperation distinction between the roles of the producer and consumer has become blurred with the development of new science and technologies enabling the emergence of the prosumer, or the active consumer. In the IT sector, the role of the end-user has broadened to include innovation and development practices in addition to the traditional consumer activities. As such, businesses must create opportunities for product development and innovation by the consumers.
Frameworks of IT Prosumption for Business Development investigates the latest empirical research on active use of information technology resources, enabling users with new methodologies, tools, and opportunities to impact application development processes. The objective of this reference book is to mobilise end-users to take a more active role in their own IT solutions, which will in turn assist in the development of best practices in IT at all levels.
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